Tracking is only useful if it flows into the tools you already run on. Dub's events can trigger the rest of your stack.
Dub supports event webhooks so click, lead and sale events can push into your systems in real time, plus no-code automation through connectors like Zapier.
That means a new sale can post to Slack, create a CRM record, or update a sheet automatically — no manual exports. Event webhooks are available on paid tiers (verify current plan on Dub).
With webhooks, Dub becomes an event source. Every meaningful moment — a partner's link converted, a lead came in, a sale closed — can trigger downstream actions instantly, keeping your data in sync without human effort.
For non-developers, Zapier-style connectors do the same without code: pick a Dub trigger, choose an action in another app, and you've automated a workflow. It's how small teams get enterprise-style plumbing.
The difference webhooks make day to day.
| Task | Manual | With webhooks/Zapier |
|---|---|---|
| Notify team of a sale | Copy-paste to Slack | Auto-posted instantly |
| Log conversion in CRM | Manual entry | Auto-created |
| Update reporting sheet | Export + paste | Auto-appended |
| Trigger onboarding | Watch dashboard | Fires on event |
Event webhooks and automation availability vary by plan; confirm current support and triggers in Dub's docs.
On a plan with event webhooks, configure the endpoints or connect Dub to Zapier.
Choose the event that matters — sale completed, lead created, link clicked.
Send it to Slack, your CRM, a sheet or a warehouse, and let it run hands-free.
Automation shines for affiliate operations: a partner conversion can instantly notify your team, log to the CRM and update payout tracking — no reconciliation marathon at month-end.
It's equally useful for growth analytics: streaming conversion events into a warehouse means your dashboards reflect reality in real time, not on a weekly export cadence.
Connect Dub events to Slack, your CRM and sheets, and stop exporting data by hand.
Try Dub freeYes. Dub offers event webhooks so click, lead and sale events can push into your systems in real time. Availability depends on your plan — event webhooks are a paid-tier feature. Verify on Dub.
Yes. No-code connectors like Zapier let you trigger actions in other apps from Dub events without writing code — for example posting sales to Slack or creating CRM records.
Common automations include notifying your team of conversions, logging leads and sales in a CRM, appending data to reporting sheets, and streaming events into a data warehouse.
Not necessarily. Webhooks suit developers who want raw events; Zapier-style connectors let non-technical users build the same automations visually.